Ready for the digital transformation?
Digital Product Innovation
Customers love to engage and interact with digital products. Replace one technical feature with experience for success. Add Customer Experience to your R&D! How does the customer experience affect your value proposition? Do you know how your customers think, get motivated, act and share the product happiness?
Business Model Innovation
The business model provides a holistic picture of how a company creates, delivers and captures value by defining the Who, What, How and Why of a business. A study conducted by BCG and MIT Sloan found that business model innovation is a key driver for successful sustainability related innovations. The business model elements: CUSTOMER - who are our target customers? VALUE PROPOSITION - what do we offer to customers? VALUE CHAIN - how do we produce our offerings? PROFIT MECHANISM - why does it generate profit? Tommorrow’s competitive advantage of companies will not be based on innovative products and services, but on innovative business models.
Change management and culture is a key success factor in any transformation project - identifying barriers and enablers is crucial for implementing growth and entering new areas. Thinking outside of dominant industry logic - is no simple matter. Mental blocks hamper the development of fresh ideas. The difficulty of thinking in terms of business models rather than of technologies and products.
China Learning Expedition 2020You can join the China Learning Expedition trip to Shanghai and Shenzhen. This journey is about sensing, hands on exploring, tasting and being hit by the Chinese tech sophistication that is bluffing everyone. China's tech scene is about to explode and cause massive disruption in established industries, and now is the perfect time to understand what is happening with your own two eyes. Update: Program information